Brand Acumen

19 Leonard St, New York, New York 10013


Latest Updates

@Brand Acumen 2016-01-04

Sotheby s Corporate Brand Standards Manual from Brand Acumen http://www.slideshare.net/shirazbill2009/sothebys-corporate-brand-standards-manual

@Brand Acumen 2016-01-04

PayPal brand Standards Manual. Brand Acumen http://www.slideshare.net/shirazbill2009/paypal-masterbrand-guidelines

@Brand Acumen 2016-01-04

Genome Canada Brand Standards Manual at Brand Acumen http://www.slideshare.net/shirazbill2009/genome-canada-brand-standards-guide

@Brand Acumen 2015-12-30

Duke Energy Brand Standards Manual. From Brand Acumen. http://www.slideshare.net/shirazbill2009/duke-energy-brand-standards-manual

@Brand Acumen 2015-12-28

CAR-T Market Perspectives from Brand Acumen. http://www.slideshare.net/shirazbill2009/cart-cell-therapy-nomenclature-review-brand-equity-study-april-15-2015

@Brand Acumen 2015-12-28

One Client. Four Iconic Names Developed. $1,000,000,000,000 in sales. Brand Acumen.

@Brand Acumen 2015-12-28

Vergency. Our latest corporate identity name and logo design. #BrandAcumen

@Brand Acumen 2015-12-28

Ideation and Netnography at Brand Acumen https://www.slideshare.net/slideshow/embed_code/key/hrRngdZihhVFwj

@Brand Acumen 2014-03-03

To improve is to change; to be perfect is to change oft Winston Churchill We are constantly evolving. #StayTuned

@Brand Acumen 2014-02-20

http://www.buzzfeed.com/jamipack/16-things-only-people-with-unique-names-will-under-ij8h?s=mobile Names-- they re life altering.

@Brand Acumen 2014-02-18

The importance of words... or the lack thereof. Poor Jodie! http://www.adweek.com/adfreak/man-trolls-girlfriend-mean-funny-newspaper-ad-valentines-day-155786

@Brand Acumen 2014-01-27

We re handing out imaginary prizes to the next 20 people who like our page! You don t want to miss it! #prizes #giveaways #whateveryoudlike


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About

Brand Acumen is a change leading creative brand naming agency based in NYC.

Description

From the craftsmen that coined the iconic names XBOX™, Escalade™, and Viagra™, we bring you branding – redefined. Our brand choreographers and thought mixologists deploy cutting-edge methodologies that inspire. We are the authors of the universal brand manifesto. We are instigators. We are Brand Acumen.

Mission

At Brand Acumen, name creation is our form of artistic expression. Inspired by experimental literature and musical composition, we infuse a culture of innovation and creative inquiry into our process. We seek to redefine the fundamentals of using art and language as a guide to develop profound brand identities. From the craftsmen that coined the iconic brand names Xbox, Escalade and Viagra we bring you branding - redefined. Our brand choreographers and thought mixologists deploy cutting-edge methodologies that inspire. We are the authors of the universal brand manifesto. We are instigators.

Founded

Brand Acumen was founded in Bill Smith

Parking

Lot Parking No
Street Parking No
Valet Parking No

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